As an aside, well done to Ducati because this was their exact aim with the scrambler project, to get people off the fence and purchase new with them. In short client on boarding (much less mouthful).
Already in this thread we have 2 members who decided to buy new specifically because of the product. I don't think it was ever a cost issue because Scramby sells in the ballpark of the baby monster which logically dictates its the content of Scrambler that made the nut.
(sorry I'm a marketeer, branding consumes me)