Why else would Ducati start telling a new 'Land of Joy' story?
On October 20th this showed up on the Official Ducati Scrambler Facebook page: Two more special friends just joined the Land of Joy.
Please meet Bart & Betty! He's a skater and she's a BMXer. Over the coming weeks we'll get to know them better through their story!
They may have a little Scrambler news for us....
From the looks of it, Ducati is planning an 11-part comic teasing information on something Scrambler related in the run up to EICMA next month.
We believe Ducati is planning a smaller displacement Scrambler. It's known that of Ducati's nine new models planned for EICMA, two are expected to give them access to "motorcyclists who were – until now – beyond our reach"
And just a couple of hours ago, part 2/11 showed up on Facebook
The fact that Ducati is trying to tap into the youthful skate-culture, more so then even the first time around, makes us seriously consider that Ducati is in fact planning a 400cc Scrambler. It would simultaneously give Ducati access to a new audience, while giving the new audience access to a Ducati that was previously too powerful or too pricey.
Ducati has built 400cc bikes in the past, most notably the Ducati 400 SS from '91-'95 and the Monster 400 from '95-'05
But don't take our word for it, dealers in Europe seem to be letting the cat out of the bag...
The fun begins on November the 16th when Ducati will live stream their new model releases. EICMA gets under way a few days later on the 19th.